Wallet Pass

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The graphs of the Digital Coupon and Member Card campaign located in the Wallet Pass tab are the following:

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  • Wallet Conversion

  • OS Distribution

Wallet Conversion: Total number of wallet passes that have been downloaded, added, and removed. That is, a graph that shows the wallet passes that have been downloaded, added, and removed by the end users on the left.

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  • Downloaded action represents end users who have downloaded the wallet pass but have not added it to their wallet.

  • Added action represents end users who have downloaded and added the wallet pass to their wallet.

  • Removed action represents end users who have removed the wallet pass from their wallet.

OS Distribution: Determines the percentage (%) of distribution of the different types of operating systems once the end users click the URL sent from the interactive campaign. That is, a pie chart showing the distribution of the Operating Systems, in percentages, involved in the actions of Download, Added, Removed, for the wallet passes.

Android represents users with Android Operating System.

iOS represents users with the iOS Operating System.

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Updated over 1 year ago