A Broadcast campaign is a messaging service that allows sending messages to specific distribution groups delivered via SMS, WhatsApp, Email, or Push.

Broadcasts serve as a way to accelerate the flow of data and information across a company or a large network of members. Organizations make use of broadcasts to communicate en-masse. This enables enterprise companies to relay important messages to their customers for informational or marketing purposes.

This API allows you to create and send bulk messages to subscribers who are included in a specific list previously created. These messages will be delivered through the desired delivery channel.

You can create and send five types of broadcasts:

  • SMS
  • Email
  • Push notification (Under Construction)
  • RCS (Under Construction)
  • WhatsApp

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NOTE

Before creating and sending multiple messages, you need to create a Subscriber List.

The Subscriber List will help you list the subscribers you want to send the messages to.

The Subscriber List must contain the column where it will include the necessary information to be able to send the broadcast according to the delivery channel. For example, if you want to send SMS messages, the column must contain the mobile numbers of each subscriber listed.