Participants

The Participants tab in Automations analytics and reporting shows engagement performance details on a per-user basis. You also segment and target users based on their level of participation in your automation.

The following Participant table displays the participants and their interactions received through the automation:

The table includes the following data for each participant:

• ID: either the mobile phone number or the email address of the contact.

• Participant's Last Activity: The last time the contact interacted with the automation.

• Status: The contact's participation status in the automation.

  • Non-Participant: Contact that has not played any round.
  • Participant*: Contact who completed some rounds but not all. This status applies when the user did not complete all engagement steps.
  • Participant: Contact who has interacted with the automation at least once.

  Each automation type defines participation differently, as shown in the following table:

  Automation Type	Participation Description
  Member Card	Contact clicks the 'Add' button to add the card to his wallet.
  Polls & Surveys	Contact enter a keyword to begin the survey.

• Participations: Number of times the contact has participated in the automation.

The Participants tab includes a search function for filtering by participant status and contact ID.

After you select a search option, the search accepts only inputs matching that option's data type. For example, selecting Participant Last Activity restricts input to dates only. The table shows only entries that match the search criteria.

You create participant segments for further engagement using Re-engage Participants in the top right corner. After you click it, a pop-up window appears.

It shows the default setup configuration of

• Alias set to Non-participant List 02/03/2021,
• Non-participant radio button selected, and
• The current date on the calendar options From and To.

You modify all fields to match your segmentation requirements. Any re-engagement configuration becomes selectable as a segment under the Recipients step in future automation configurations.

For example, to reward users who participated in an automation on December 2nd, 2021, you set up segmentation as shown below.

This action creates a user segment called MOVIE TRIVIA Participants Dec 2nd 2021. It becomes available as a selectable option across all automations, like any other platform segment. The following example shows the segment in an SMS Broadcast, where it appears in the Segment dropdown menu.

You use the segment in the follow-up action that corresponds to your automation design.

At the bottom of the Participants table, a timestamp shows when the table was last updated. You select Refresh Log to update it.